I Became the Imaginary Guitar Global Winner
When I was just 10, I read about a story in my hometown newspaper about the Global Air Guitar Contest, which take place every year in my hometown of Oulu, Finland. My parents had helped out at the very first contest starting from 1996 – my mum distributed flyers, my dad sorted the music. From that point, country-level contests have been staged in many nations, with the champions converging in Oulu every summer.
Back then, I requested permission if I could enter. They weren't sure at first; the event was in a bar, and there would be an older crowd. They believed it might be an daunting atmosphere, but I was resolved.
As a kid, I was always “playing” air guitar, miming along to the iconic rock tunes with my invisible instrument. My parents were enthusiasts – my father loved Bruce Springsteen and U2. the Australian rockers was the first band I found independently. the lead guitarist, the guitar hero, was my hero.
Upon entering the spotlight, I performed my act to the band's Whole Lotta Rosie. The crowd started chanting “Angus”, reminiscent of the live recording, and it struck me: so this is to be a music icon. I advanced to the last round, performing to a large audience in Oulu’s market square, and I was hooked. I was dubbed “Little Angus” that day.
Later I paused. I was a referee one year, and opened for the show another time, but I didn't participate. I went back at 18, tried a few different stage names, but fans continued using “Little Angus” so I accepted it fully and choose “The Angus” as my stage name. I’ve made it to the final each competition since then, and in 2023 I came second, so I was determined to claim victory this year.
The worldwide group is like a family. Our motto is ‘Make air, not war’. It may seem funny, but it’s a real philosophy.
The event is high-energy yet fun. Participants have a short window to put their all – explosive energy, perfect mime, rock star charisma – on an imaginary instrument. Adjudicators rate you on a grading system from a specific numeric range. When it's a draw, there’s an “tiebreaker” between the last two competitors: a track is selected and you improvise.
Getting ready is key. I selected an a metal group song for my act. I played it repeatedly for a long time. I practiced flexibility, trying to get my lower body flexible enough to leap, my hands fast enough to imitate guitar parts and my back set for those moves and leaps. By the time the big day dawned, I could internalize the track in my being.
When the show concluded, the scores came in, and I had tied with the titleholder from Japan, a competitor known as Sudo-chan – it was occasion for an tiebreaker. We went head-to-head to Sweet Child o’ Mine by the iconic band. As the music started, I felt comforted because it was a tune I recognized, and above all I was so excited to play again. Once the results were read I’d won, the area erupted.
My memory is blurry. I think I zoned out from surprise. Then the crowd started performing the song that well-known track and hoisted me on to their arms. One of the greats – alias his stage name – a former champion and one of my best pals, was hugging me. I wept. I was the first Finnish air guitar world champion in 25 years. The earlier winner from Finland, the earlier victor, was also present. He bestowed upon me the most heartfelt squeeze and said it was “about damn time”.
The air guitar community is like a close-knit group. Our guiding saying is “Make air, not war”. It sounds silly, but it’s a true way of life. Competitors come from many countries, and each person is helpful and motivating. As you prepare to compete, each contestant comes and hugs you. Then for a brief period you’re free to be uninhibited, humorous, the top performer in the world.
I’m also a drummer and guitarist in a band with my sibling called the band name, named after the sports figure, as we’re inspired by UK rock and post-punk. I’ve been working in bars for a couple of years, and I produce short films and music videos. The victory hasn’t affected my daily activities significantly but I’ve been doing a lot of press, and I hope it leads to more innovative opportunities. My hometown will be a cultural hub the coming year, so there are great prospects.
At present, I’m just appreciative: for the group, for the opportunity to play, and for that young child who read an article and thought, “I want to do that.”